Privacy Policy for Wrist Talk

Last Updated: 30 August 2026

At Wrist Talk (https://www.wristtalk.com), we take your privacy seriously. This Privacy Policy explains what personal data we collect from you, how and why we use it, how we store it securely, and your legal rights under the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

For the purposes of UK data protection law, the Data Controller responsible for your personal information is [Your Name or Trading Name], operating Wrist Talk in the United Kingdom.

If you have any questions or wish to exercise any of your data rights, you can contact us at:

  • Email: [e.g. contact@wristtalk.com]

  • Website: https://www.wristtalk.com

1. The Data We Collect

We may collect, use, and process the following categories of personal information:

  • Contact Information: If you contact us via email, contact forms, or newsletter signups, we collect your name, email address, and the content of your message.

  • Technical & Log Data: When you visit the site, our hosting server automatically logs information including your Internet Protocol (IP) address, browser type and version, device identifier, operating system, referring URL, pages viewed, and timestamps.

  • Cookies and Usage Data: Information collected via cookies, pixels, and web beacons about how you interact with our content and advertisements (see Section 5 below).

We do not intentionally collect any Special Category Data (e.g., health, racial origin, political opinions) or personal information from children under the age of 13.

2. Lawful Basis for Processing

Under UK data protection law, we only process your personal data when we have a valid lawful basis to do so:

  • Legitimate Interests: To maintain website security, prevent fraud, troubleshoot technical issues, understand site performance, and improve our editorial content.

  • Consent: When you opt in to non-essential cookies (such as advertising or tracking cookies) via our cookie consent banner, or when you explicitly subscribe to a mailing list. You can withdraw your consent at any time.

  • Legal Obligation: Where we must retain or share data to comply with applicable UK law or regulatory requests.

3. How We Use Your Data

We use the personal information collected to:

  • Operate, maintain, and secure the website.

  • Respond to your inquiries, feedback, or support requests.

  • Monitor traffic patterns and improve user experience.

  • Display relevant third-party advertisements and affiliate links.

4. Third Parties & Data Processors

We do not sell, rent, or trade your personal information. We only share necessary data with trusted third-party service providers who assist us in operating the blog:

  • Hosting & Platform: Squarespace (hosting platform, content management, and server security).

  • Advertising (Google AdSense): Third-party vendors, including Google, use cookies to serve ads based on your prior visits to this website or other sites on the internet.

  • Analytics: Squarespace Analytics / Google Analytics (used to aggregate anonymous traffic trends).

  • Affiliate Networks: If you click on an outbound affiliate link (e.g., to an online watch retailer or brand), a tracking cookie may be placed by the merchant or affiliate network to track qualifying referrals.

5. Cookies, AdSense & Online Tracking (PECR Compliance)

Our website uses cookies (small text files placed on your device) to distinguish you from other users and deliver functionality:

  • Strictly Necessary Cookies: Required for the website to function securely and load properly.

  • Analytics & Performance Cookies: Help us measure traffic volume and popular pages.

  • Advertising & Targeting Cookies (Google AdSense): Google's use of advertising cookies enables it and its partners to serve ads based on your visits to our site and other destinations across the web.

Managing Your Cookie Preferences:

  • You can manage or withdraw your consent for non-essential cookies at any time via the cookie banner on our website or by adjusting your browser settings.

  • To opt out of personalised advertising from Google, visit Google Ads Settings.

  • To learn more about opt-out mechanisms across third-party advertisers, visit www.youronlinechoices.com/uk.

6. International Data Transfers

Some of our third-party service providers (such as Squarespace and Google) are based outside the UK (including in the United States). Whenever your personal data is transferred internationally, we ensure adequate safeguards are in place—such as the UK International Data Transfer Addendum (IDTA), standard contractual clauses approved by the UK government, or the UK-US Data Privacy Framework bridge.

7. How Long We Keep Your Data

We will retain personal data only for as long as necessary to fulfil the purposes outlined in this policy:

  • Contact inquiries: Kept for up to 12 months after the communication is resolved, then deleted.

  • Server logs and analytics data: Typically aggregated or automatically expired within standard retention schedules (usually 14 to 26 months).

8. Your Data Protection Rights Under UK Law

Under the UK GDPR and the Data Protection Act 2018, you have the following statutory rights regarding your personal information:

  • Right of access: Request a copy of the personal data we hold about you.

  • Right to rectification: Ask us to correct inaccurate or incomplete information.

  • Right to erasure ("right to be forgotten"): Request deletion of your data where there is no ongoing lawful basis to retain it.

  • Right to restrict processing: Ask us to suspend processing your data under certain circumstances.

  • Right to object: Object to processing based on legitimate interests or direct marketing.

  • Right to data portability: Request the transfer of your data to you or another provider in a structured, machine-readable format.

  • Right to withdraw consent: Withdraw consent at any time where processing was based on consent.

To exercise any of these rights, please email us at [your contact email]. We do not charge a fee for these requests and will respond within one calendar month.

9. Right to Lodge a Complaint with the ICO

If you have concerns about how we handle your personal data, we encourage you to contact us first so we can resolve the issue.

However, you also have the statutory right to lodge a complaint directly with the UK supervisory authority:

  • Information Commissioner’s Office (ICO)

  • Website: https://ico.org.uk

  • Helpline: 0303 123 1113

10. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or legal obligations. Any updates will be posted on this page with an updated "Last Updated" date.