I’ve been travelling with my watches wrapped in socks for years — and it’s worked. But I finally decided it was time for a “proper” watch roll. That’s when I learned the hard truth: watch rolls are either cheap and awful, expensive and awful, or just expensive for no reason.

Christopher Ward was the brand that got me hooked on watches — great specs, killer prices, and real charm. But lately, something’s changed. Between rising prices and endless limited editions, has CW lost its way?